The iPhone: What Effect Could it Have on Your Business?

Look beyond the hype. Find out where the iPhone fits into your business and marketing plans!

In this half-day seminar at your facility, participants will learn about the real-world benefits of including the iPhone in their digital marketing and web strategies, and what works and doesn't work in the implementation phase. You’ll apply the skills you learn to develop your own focused, flexible and achievable blueprint for the successful exploitation of the iPhone —increasing your organization’s visibility, customer base and chances for success, as well as your own. Get more details....

How You Will Benefit

• Learn what an iPhone is and isn't
• Increase your company's visibility and new customer acquisition through
properly formattediPhone websites
• Clarify factors contributing to your organization’s ability to effectively
execute a marketing plan around the iPhone
• Map out specific implementation goals and challenges against the vital
points of success, failure and resistance
• Avoid mistakes often encountered in embracing the latest and greatest
gadgets
• Learn what's ahead in future roll-outs of the iPhone and what you can do to
plan for them

What You Will Cover

• Market demographics and forecasts for the iPhone
• The iPhone's features and how your company can exploit them
• Definition and implementation of an iPhone App
• Demonstrations of current iPhone Apps related to business use
• Examples of marketing goals and objectives applied to the iPhone
• Overcoming resistance, mobilize long-haul commitment
• Application of an iPhone marketing plan to participants’ strategic initiatives

Who Should Attend

Executive through midlevel managers/leaders involved in strategic planning and execution, and all those committed to developing the skills and knowledge to better understand how the iPhone could help your business.

Tailored On-site Seminar

This half-day seminar is presented at your facility and can be tailored specifically to your business. Please Click Here to call or fill out the request form so we can provide you a quote and schedule.

Extras from iPREPpress

Take Aways: seminar notebook that outlines course topics and includes supplemental handouts, if appropriate.

Use your iPod for More than Music. Use it to Learn!		Study Guides, Game Rules, Test Prep, Stats and More!